An Empire of Wealth (October 2004 | Volume: 55, Issue: 5)

An Empire of Wealth

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Authors: John Steele Gordon

Historic Era: Era 10: Contemporary United States (1968 to the present)

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October 2004 | Volume 55, Issue 5

I have now been writing about the American economy and American business in this column for 15 years and enjoying every column inch of the job. One might think it would be a rather narrow subject, or even dismal, to use Thomas Carlyle’s famous descriptive. In fact, it is just the opposite, for economics, properly considered, goes to the heart of what it means to be human. If our species only occasionally deserves its formal Latin name, Homo sapiens, we are always—rich and poor, smart and dumb —members of the species Homo economicus. Getting and spending are as necessary to life as breathing and sleeping.

Thus, under the rubric of the history of the American economy, I have been able to write columns on such diverse subjects as Liederkranz cheese, Rodgers and Hammerstein, clipper ships, the Puritan settlement of New England, J. P. Morgan’s librarian, “I Love Lucy,” diet fads, major league baseball, wampum counterfeiting machines, wooden-navy boondoggles, and Jerome Kern’s book collection. But perhaps what is most remarkable about the American economy is the fact that, 400 years ago, it didn’t even exist. How, in a historical eye-blink, did a wilderness lightly populated with mostly hunter-gatherers turn into an engine of wealth such as the world has never seen? That is a subject far too vast to be tackled in a column, of course, but I have tried to cover it in a new book called An Empire of Wealth: The Epic History of American Economic Power.

The “empire” in the title comes from the fact that, while the United States is, by far, the most powerful country in the world, it has no empire and never has. The United States, after all, has only six percent of the world’s land area and the same percent of its people, almost all of whom speak English and regard themselves as American. However, we conquered the world economically and have about 30 percent of the global gross product. While it was the Roman legions who Romanized the Mediterranean basin 2000 years ago by force of arms, it has been U.S. entrepreneurs who have Americanized the modern world, through such means as blue jeans, Hollywood movies, Coca-Cola, rock ’n’ roll, automobile assembly lines, and computer chatrooms.

To be sure, we began with enormous advantages, especially a vast, temperate, and largely well-watered land rich in natural resources. Still, Argentina has those advantages (and hasn’t fought a protracted war since 1870), yet it has struggled through most of the last century just to avoid utter economic disaster. Its gross domestic product is less than a third that of the United States per capita.

The reason for much of the difference between Argentina and the United States, I think, is the two very different European countries we are the children of. Spain’s government, which was nearly constantly at war with Muslims for more than 500 years, was very hierarchical.