The Decent Man Who Built the Bank of America (September 1998 | Volume: 49, Issue: 5)

The Decent Man Who Built the Bank of America

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Authors: John Steele Gordon

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September 1998 | Volume 49, Issue 5

Many distinguished economists of the mid-20th century predicted an American economy that would be dominated by a relative handful of giant companies, soon nicknamed on Wall Street the Nifty Fifty. And, certainly, the waves of mergers in the last generation have concentrated economic power in fewer and fewer corporate hands, right?

Well, no, actually, they have not. In 1967, the top two hundred non-financial companies held 41 percent of the country’s business assets. By 1988, they held only 32 percent, and that number has continued to drop in the last decade.

 

The reason, of course, is that the economy has grown even more quickly than its largest companies have merged. And new companies, which tend to grow fastest of all, have been appearing like mushrooms after a rain. In 1967, after all, neither Intel nor Microsoft even existed, and now both are being sued by the federal government as monopolies.

An exception to this has been the banking industry. The number of American banks reached its peak in 1921, when we had no fewer than 31,076 of them. A little more than a decade later, after the Armageddon of the Great Depression, a mere 14,771 still operated. By 1996, although banking assets had soared to $4.6 trillion, there were only 9,528.

That, to be sure, still gives the United States more banks than the rest of the world combined. But that is an artifact not of economics, but of history and of the deep fear of banks held by Thomas Jefferson and his political heirs. Banks were from the country’s earliest days greatly restricted by state regulations in their ability to grow and merge. Many states limited branch banking, and some forbade it altogether.

Slowly, under the pressure of sheer economic necessity, these restrictions have been easing. Recently even giant banks have been allowed to merge, and this year has seen this trend accelerate even more. Most notable has been the merger of Nationsbank, based in Charlotte, North Carolina, and Bank-America, formerly the Bank of America, based in San Francisco, to form what is, at least for the moment, the largest American banking corporation.

The Bank of America has an only-in-America history. American bankers traditionally have had Waspy names like Peabody, Morgan, and Stillman. But the Bank of America was founded by a man named Giannini.

Amadeo Peter Giannini was born in San Jose in 1870. His father, Luigi, had come to California from Italy and bought a 40-acre truck farm, only to be murdered by one of his workers in a dispute over two dollars in wages.

Giannini’s mother married Lorenzo Scatena, a self-employed teamster. Scatena proved to have no talent as a farmer, and his wife suggested that he try his hand at being a commission clerk, working for a wholesale firm.

This turned out to be a very good idea, for Scatena had the gifts that make a good broker, an unerring sense of how the market is moving and