1915 Seventy-five Years Ago (April 1990 | Volume: 41, Issue: 3)

1915 Seventy-five Years Ago

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April 1990 | Volume 41, Issue 3


Bad press was nothing new to the Shubert brothers, but that didn’t mean they had to like it. Banning particularly negative critics from their theaters in Chicago, Boston, and New York seemed sensible to Jake, Lee, and J. J. Shubert, but the negative reviews kept coming. “I do not mind missing Shubert openings,” said one New York theater critic. “I can always go to the second night and see the closing.” When Alexander Woollcott of The New York Times found himself physically prevented from entering Shubert theaters after he had panned one of the brothers’ productions called Taking Chances , his paper decided to fight back. On April 4 the Times informed the Shuberts that their advertising was no longer welcome on the most important theater page in the city.

The paper secured an injunction against the Shuberts and gave Woollcott a by-line and a raise. Though the New York Court of Appeals sided ultimately with the Shuberts, American newspapers crucified the brothers as never before. After a year in which Woollcott was banned from twentytwo Shubert productions, the Times had noted a rise in circulation and its theater critic had become one of the most conspicuous public figures in the city. The Shuberts gave up in 1916, informing the Times that Woollcott was again acceptable and sending him a large box of Cuban cigars as a peace offering. “The whole thing went up in a puff of smoke,” a triumphant Woollcott said.

∗The heavyweight boxing champion Jack Johnson, a fugitive from the United States for two years, lost his title on April 5 to Jess Willard in Havana, Cuba. Johnson had fled the United States in 1913 to evade a prison sentence resulting from a conviction under the Mann Act, and Willard’s victory immediately sparked rumors that Johnson had made a deal to throw the fight in return for amnesty in the States.

Jack Johnson’s dominant boxing skills in the first decade of the century scandalized the many Americans who still believed in white racial superiority. Several cities banned films of Johnson’s victory over Jim Jeffries, the original “Great White Hope,” in 1910. But it was Johnson’s flamboyant personal life, which included marrying white women, that made him a target. Where no boxer could beat Johnson, the law did. “It comes down … to this unforgiveable blackness,” said W. E. B. Du Bois. “Wherefore we conclude that at present prizefighting is very, very immoral, and that we must rely on football and war for pastimes until Mr. Johnson retires or permits himself to be ‘knocked out.’”

Unwelcome in the capitals of Europe, Johnson agreed to fight Willard in Havana. “I did not care any more for the title of world’s champion than a child does for the stick from which the lollypop has vanished,” Johnson wrote later. “I despised