Beasts in the Jungle (April/May 1986 | Volume: 37, Issue: 3)

Beasts in the Jungle

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Authors: Peter Baida

Historic Era: Era 10: Contemporary United States (1968 to the present)

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April/May 1986 | Volume 37, Issue 3

"My office is a zoo,” a friend of mine complained a few weeks ago. It’s a sentence I have heard many times, and it makes me think of the good old days, or perhaps they were the bad old days, when, instead of talking about offices that reminded them of zoos, people talked about business as a jungle.

Some especially impressive beasts stalked the American business jungle late in the 19th century. In his famous essay “Wealth,” originally published in 1889 in the North American Review and frequently reprinted under the title “The Gospel of Wealth,” the steel magnate Andrew Carnegie discussed the “law” of competition: “It is here; we cannot evade it; no substitutes for it have been found; and while the law may sometimes be hard for the individual, it is best for the race, because it insures the survival of the fittest in every department.”

Survival of the fittest is a concept that tends to enchant the fit, who often feel a special duty to explain its charm to the rest of us. No one has ever fulfilled this duty with more enthusiasm than Andrew Carnegie. Carnegie believed sincerely that “the man who dies … rich dies disgraced,” and he gave away hundreds of millions of dollars to prove it. In “The Gospel of Wealth” he argued that by thus administering his wealth for the community “far better than it could… have done for itself,” the rich man makes himself the instrument of the general good: “We accept and welcome, therefore, as conditions to which we must accommodate ourselves, great inequality of environment, the concentration of business … in the hands of a few, and the law of competition between these, as being not only beneficial, but essential for the future progress of the race.”

John D. Rockefeller, Jr., too, saw divine order where others saw savagery. “The growth of a large business is merely a survival of the fittest,” he explained on one occasion. Then, warming to his subject, he grew poetical: “The American Beauty rose can be produced in the splendor and fragrance which bring cheer to its beholder only by sacrificing the early buds which grow up around it. This is not an evil tendency in business. It is merely the working-out of a law of nature and a law of God.”

 

Behind the ideas advanced by Carnegie and Rockefeller loom the shadow of the English social philosopher Herbert Spencer and the larger shadow of Charles Darwin. Spencer was the age’s most vigorous proponent of the idea that life in society follows the same laws of competitive struggle and natural selection that Darwin had seen at work on the Galápagos Islands.

Finding in Darwin proof that history is nothing but a “ceaseless devouring of the weak by the strong,” Spencer suggested that we should not only acknowledge this carnage; we should applaud it. He opposed all government aid to the poor: “The whole effort