Once More On To The Beach (August 1971 | Volume: 22, Issue: 5)

Once More On To The Beach

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Authors: Gerald Carson

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August 1971 | Volume 22, Issue 5

For some two hundred years the Europeans who planted themselves on our Atlantic shoreline turned their backs on the sea or merely farmed it. Those who did not head west for new lands remained to mow the salt hay, harvest the beach plums, fish for the sacred cod, or rake up oysters from East Jersey’s abundant beds. Beaches were simply convenient places for digging clams, drying fish, or landing cargoes without the inhibiting presence of customs officers. But the seashore was scarcely thought of as a pleasure ground.

There is, to be sure, incidental mention in colonial writings indicating that some males, at least, knew how to swim. Wealthy New Yorkers paddled around wearing cork swimming jackets, small boys used a pair of hog bladders, and at least two famous Americans whose boyhoods fell in the eighteenth century are remembered as expert swimmers —Benjamin Franklin and John Quincy Adams. But man, unlike most animals, does not swim naturally, and most Americans born before the nineteenth century never learned the art. Moreover, the question of females immersing themselves in salt water did not arise until the belles of the last century put aside their stays and learned to embrace the curling breakers.

 

Chronologically, Newport, Rhode Island, whose fame as a watering place dates from the 1720’s, came first in the back-to-the-beach movement, and Florida last, with resort life rapidly expanding in the century and a half that lay between Newport’s and Miami’s beaches. Geographically and socially, it was a long trek from Maine’s Bar Harbor, with its money-bags, its balsam-scented air and heated pools, to the swarming beaches of New York and Boston, where “day-trippers”—the descriptive phrase used in Baedeker’s United States issued in 1904—cavorted in a carnival atmosphere. The mob scene on a fine summer day at great urban beaches like Coney Island, or Revere and Nantasket, both near Boston, “beggars description,” Baedeker declared.

And socially, if not geographically, the Jersey shore also presented bizarre contrasts. Presidents of the United States, Cabinet officers, and Civil War generals gave Long Branch a special cachet. Ocean Grove, colonized and quarantined in 1869 by the Methodists, provided sea bathing laced with camp-meeting religion, protected by a high board fence; while Asbury Park, just across Wesley Lake from the tents of the Methodist Camp Meeting Association, attracted a worldly clientele with a more genial atmosphere, including the lure of alcoholic beverages and an equally erood beach.

 

Somewhat later Atlantic City and its satellite towns extended an enthusiastic welcome to all who were able to produce the rail fare from Philadelphia, the price of a room at any one of the nine hundred hotels and boarding houses on Absecon Island, and pay a modest bathhouse charge. (Bath, with dress, twenty-five cents). In brief, the seashore became the playground of everybody, Morgans and Rockefellers and Vanderbilts, grandes dames and giggling shopgirls, tired businessmen and beach gigolos, eligible bachelors and matchmaking mammas, married